At LPS, our approach to gaming marketing is deeply rooted in cultural fluency. We understand how gamers think, share, and engage, and we help brands become part of that narrative. From custom-built gaming tournaments to interactive online gaming advertisements, we design every activation to be playable, shareable, and unforgettable.
We blend storytelling, tech, and competition into a unified ecosystem where your brand doesn’t interrupt the game, it becomes part of it.
We begin by identifying your brand’s fit in the gaming universe—audience, genre, platform, and engagement potential.
Strategy is mapped to format—whether that’s a long-term creator collab, an esports partnership, or an interactive activation inside a game.
We work with gaming influencers, production teams, and developers to craft a story-first experience that feels native—not disruptive.
Gaming is the main stage; it is no more a subsidiary channel. The companies that succeed are those that engage actively because attention spans are moving to Twitch broadcasts and gaming conversations. Not just rent it, but at LPS we employ gaming activations to help companies occupy their spot in the game.
Because when gamers play with you, they stay with you.
We are a full Impact agency Identity Communications and Experiences that work for you.